How Can My Business Use Crowdfunding?

The most common set of questions on this topic relate to how specifically a business might take advantage of crowdfunding.  The truth is that crowdfunding is nothing more than a way for your business to get more capital.  So you use the money however you want to use it – provided that you can sell it to potential investors and you are truthful with the investors about how you spend it.  IF YOU ARE NOT SATISFIED WITH THAT ANSWER, then give me a hypothetical and I will give my thoughts specific to that specific example…  For instance, say – I am a photographer, how would I use crowdfunding?